“Schneider” Increases Monthly Orders by 30% with Sekel Tech

About Schneider

Schneider Electric SE is a French MNC specialising in energy management and digital automation. Combining energy technologies, real-time automation, software and services, it addresses homes, buildings, data centres, infrastructure and industries.

Goals

Retain customers and build customer loyalty

Increase conversion and return on investment (ROI)

Challenges

Building Community Around The Brand

Educating The Customers

Growth Facts

5x
Total Views GMB

Total Views in Google My Business (GMB) refers to the cumulative count of how many times a business’s listing has been viewed by users on Google Search and Maps.

3x
Click to calls GMB

Enables users to directly call a business by clicking its phone number on Google Search or Maps.

3x
Physical Store Visits

Count of customers visiting brick-and-mortar locations to measure foot traffic and marketing impact

4x
First Party Leads

First-party leads are potential customers or prospects who directly interacted with and provided their information to a business, without any involvement of third-party intermediaries.

2.5x
Call Leads

Call leads refer to potential customers or prospects who have expressed interest in a product or service by making inquiries or providing their contact information during a phone call.

What Sekel Tech Has Done

Schneider’s marketing team was clear about its goals regarding using a strategy to boost user engagement, repeat orders, and revenue. Sekel Tech devised a strategy using Sekel Tech’s Customer Data Platform and Retention Operating System. Schneider generated first party leads by 92.64% and call leads by 92.54%. Schneider’s growth has been fueled by Sekel Tech’s efficient management of 349 outlets with 14144 leads in 3 months (Pan India).