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Hyperlocal marketing focuses on targeting a very specific local audience, often within a small geographic area, to deliver highly relevant and personalised messages.

Hyperlocal marketing helps businesses connect with nearby customers, increasing foot traffic and engagement by tailoring promotions to local interests and needs.

Utilise geo-targeted ads, location-based social media posts, and partnerships with local influencers to create a strong online presence within your immediate community.

No, businesses of all sizes can benefit from hyperlocal strategies by nurturing a loyal local customer base and building a reputation as a community supporter.

Track metrics like foot traffic, local website visits, and social media engagement specific to your targeted area to gauge the effectiveness of your hyperlocal marketing efforts.